The Team At GroVia

Every team says it, but at GroVia we’re truly a family. If you were spying on us, you’d find us collaborating on a new design at one of our desks, meeting in the conference room to plan our next social media community event, or sharing a meal or pulling shots of espresso in the kitchen. We think it’s important to enjoy our work, because that’s how we stay inspired to bring the best and most innovative modern diapers into your homes.


As the Controller my general duties include preparing financials, working with our bankers, and reporting on the overall financial health of our company.

Troy Paulson

Brand Manager

I create content and manage our social media channels, and work with our Social Media and volunteer moderator team to engage our amazing customers.

Hanna Kilar

Social Media Manager

I help manage GroVia’s social media groups as well as craft content for our brand pages, and collaborate on brand partnerships.

Meagan Kreitzer

Operations Director

I handle logistics, overseas production facilities, wholesale and retail shipping operations, inventory, inbound and outbound freight, and International Distributors.

Jennifer Lewis


I most enjoy designing and creating new products, spending time conversing with our customers via social media, and continuing to learn and grow our company within this amazing niche. 

Kim Ormsby

Design Director

Over the years I have been fortunate to be able to develop prints, websites, branding, advertising, illustrations and manage several e-commerce sites for GroVia.

Hiller Higman

Social Media Manager

I help with managing our social media groups, and I manage the Content Creator program. I love being able to interact with fans and customers.

Shannon Powers

Customer Service

I handle all levels of customer support including support for phone calls, emails, live chat and all warranty issues and shipping.


Wholesale Accounts Manager

I collaborate with our retail partners to ensure they have the support they need in offering GroVia to their customers as well as manage our Advocate Program.

Leah Tremante

Retail Store Manager

I work closely with the company founder, Kim, to find the safest, highest-quality, eco-friendly products to carry in our store and on our website.

Shannon Morris


I manage all the orders in shipping and receiving for all the web sites.